LINE: Disney Tsum Tsum —
Digital Game Banners
LINE: Disney Tsum Tsum is a mobile game developed by LINE Corporation together with Disney, first released in Japan in 2013. While at LINE USA, we worked closely with LINE Corp in Japan as well as Disney Mobile Games to promote the game via the branded page on the LINE App known as the “LINE: Disney Tsum Tsum Official Account” with millions of followers.
We created digital social & in-game banners with clear CTA to promote upcoming game events. In the design process, we stayed true to both the Disney brand and the look and feel of the game itself.